Friday, May 20

University of Pheonix

Which organizations are creating a new dimension of performance?

The University of Phoenix, and other non-traditional universities, are creating a new dimension of performance. The new dimension of performance is accessibility.

Are traditional universities worried about these new universities? Probably not, but they should be, especially those universities that are caught between the top-tier universities such as Harvard, MIT, Oxford etc. and new universities such as the University of Phoenix. In other words, the universities that are neither prestigious nor cheap and accessible.

Before you sneer at these new universities, you should think back to the boss at General Motors who, when asked about the threat of Japanese car makers, replied:

What do the Japanese know about making cars?

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