"Doing starts with believing"

I first saw the above quote on the wall inside a high school on the television show "Jamie's School Dinners." Jamie Oliver's task on this show is to change the eating habits of kids in England, which is an unbelievably difficult task when you think about it.

Where do you start?

It is really interesting watching the way Jamie tackles this seemingly insurmountable task. It is also very interesting watching how things really start to take off once the kids actually believe what Jamie is saying to them.

I am convinced that one of the biggest obstacles facing anybody responsible for implementing change in people's behaviour is getting people to actually believe you.

Anybody interested in innovation management could learn a lot from "Jamie's School Dinners."